PUMA Subscribers –
234,790
Observing PUMA’s Youtube
channel, I went to their playlists and noticed that they have a variety like:
· PUMA Sportstyle
· PUMA x The Weeknd
· PUMA Football | We are THE Arsenal
· PUMA Women | #DoYou
With all these channels, subscribers and non-subscribers can really
focus on what they want to watch with a simple click on the playlist tab.
PUMA’s recent posts were videos on sports, dance videos, and
celebrities. They post approximately 2 posts a week leaving subscribers on
their toes for the next video.
A popular video that PUMA has posted is called “SS18 FENTY PUMA by
Rihanna Runway Highlights” which is a video of Rihanna helping out models with
their dresses before they hit the runway! This video got 17,899 views with 139
likes, and 24 dislikes.
Under Armour
subscribers – 156, 613
Under Armour Playlists
consist of:
· UA Basketball | Shoot Your Shot
· UA RUN | WE WILL
· Under Armour Global Football – Slay Your Next
Giant
· Under Armour | Maitre de vous-meme
Under Armour’s
playlist is very broad! From sports to interviews to French videos. Great for
subscribers or viewers that are not from North America! I love how UA doesn’t
just focus on English, but tries to broaden their field and adding videos in
different languages, but also, videos of athletes and celebrities from differen
countries. This definitely sets them apart from PUMA. +1 for UA!
UA does not upload
videos very often. Looking at their videos, they upload approximately 4x a
month on the other hand, PUMA posts approximately twice a week! You decide!
UA’s most popular
video got a high 1,992,976 views, 306 likes, and 7 dislikes! Great video, UA!